If there’s one thing that most of us have lived through recently, it’s the experience of working from home! For many, this has happened entirely by accident due to COVID-19 restrictions and an extended period of lockdown.
What this almost certainly has done for lots of people is given them flexibility, new time-management skills and a work-life balance that they may not have ever been able to experience before.
There is no doubt that there is likely to be much ‘re-thinking’ going on as lockdown starts to ease and future paths are decided. The temptation to try a different route and embrace the flexibility of working from home will be strong!
With this in mind, starting an ecommerce business is likely to be an attractive proposition for some.
It’s a new challenge, offers that longed for work-life balance, facilitates time with family while simultaneously putting food on the table. What’s not to like? And there are options: eBay, Amazon, Etsy or Shopify.
A Shopify dropshipping business is a popular choice right now. There’s no stock to store, no parcels to dispatch, allowing you to concentrate on marketing your products, making sales and focusing your valuable time and resources on growing your business. Sounds great, doesn’t it? But, it’s not a magic bullet, nor a get rich quick scheme.
You cannot expect a full bank account overnight, so it’s an excellent option to consider as a part-time venture initially. So, if you are considering starting an ecommerce business, why should you choose the popular Shopify dropshipping model?
What is Shopify?
First, a little about Shopify, a leading ecommerce platform that allows budding entrepreneurs to start their own online store, sell products and take payments. It’s pretty simple to use without any technical experience, and the support and tutorials provided are in-depth enough to help you should you get stuck when using any of their themes or apps – which are in abundance.
So, Shopify is a great place to start for anyone who wants to launch an online business but has very little skill.
What is Dropshipping?
Now let’s look at dropshipping. A storage and fulfilment service which allows small businesses to set up and manage with very little trouble. Perhaps most importantly, you won’t need to invest a large amount of capital upfront. This is because dropshipping allows you to sell products without having to stock them yourself.
Instead, products are stored by separate suppliers in several locations. It really is a simple as taking an order in your store from a customer, contacting the dropshipper you have chosen to work with and confirming that they will ship the order to your customer.
You won’t need to worry about over or under-stocking, as you’ll only ever order the necessary products to meet the requests from your customers. It really is that simple.
However, working with a reliable dropshipper is vital! Your reputation will depend on this as you won’t ever see the product before it is shipped to your customer.
Why Use Shopify for Dropshipping?
So, now you are au-fait with Shopify and the dropshipping idea, what’s so great about the pair of them that they work so well together? Well, a Shopify store can be set up with little hassle, not least because it integrates so smoothly with the dropshipping model.
If you don’t have the resources to manage manufacturing, supply and fulfilment, then dropshipping with Shopify is a great option and is one of the simplest and most popular platforms you can use to create and run your store.
1. Shopify is Dropshipper Friendly
The dropshipping model is massively supported by Shopify, and so there are numerous solutions specifically created for dropshipping that seamlessly integrate with the platform. This makes things a whole lot easier for you when starting your business.
For example, Oberlo is a dropshipping app that works exclusively with Shopify. You can read more on this and other dropshipping apps later.
2. Shopify has a Host of Design Features
Shopify offers a vast range of features that allow you to actually create an ecommerce business rather than just a website, so it’s ideal for newbies! The online store builder is there for you to design your store and get all the aesthetics in place. You’ll be able to choose from a selection of free and paid design templates alongside other great features which make handling your sales, marketing and payments super simple.
3. Shopify is Simple to Use
The Shopify platform is one of the most user-friendly platforms available. Even though it’s features and functions are in abundance, it’s intuitive and not daunting. The tutorials are easy to follow, and these do a great job of explaining how to use the software, plus you can have multiple users, so as your store grows and you need more help, you can add new team members easily.
4. Shopify Does Not Require You to Overthink!
To get started, it’s as easy as having an idea of the products you would like to sell and pairing your thoughts with a dropshipping solution. Shopify provides all the tools you need to get set up and start selling.
What Products Can I Sell on Shopify?
This leads us nicely to the question of what you should sell. You must find your niche. With the dropshipping model, you will be selling physical products rather than digital products or services, so bear this in mind. Rather than having a massive range of products in different categories available, a niche store will be far easier for you to market and has the benefit of placing you as an expert in your niche.
Ultimately this increases trust, helps your reputation and drives sales. When you pick a niche, choose something that you’re passionate about. Not only will your passion filter through to your customers, but it will also make your job hugely enjoyable and keep your motivation high.
You should also choose a niche in which there is demand and profit to be made, so make sure you do plenty of keyword research and look at product trends. Think about the future, whether it’s a product or niche that’s sustainable and something that you will ultimately remain interested in. If you don’t consider this, it may be harder for you to make a success of your Shopify dropshipping store.
What Dropshippers Work With Shopify?
As mentioned, there are a range of dropshippers which integrate really seamlessly with Shopify, so let’s take a look at some of these to review your options. Here you’ll find the main five Shopify dropshippers, all of whom have their own benefits, and all integrate with Shopify smoothly. Typically, you’ll have the choice of free and paid options with each of these solutions.